Loyalty plan for Shiseido - artyco | the data driven company
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Omotenashi club loyalty and administration strategy

Marketing | Tecnología | Business Intelligence

Omotenashi club loyalty and administration strategy

Marketing | Tecnología | Business Intelligence

Which was
our challenge?

Shiseido was looking to significantly increase customer loyalty, with the aim that these act to a certain extent, of prescribers of the brand.
To do this, they opted to organize an ambitious loyalty program, which would keep the brand’s conversation with customers, as well as reward them for their purchases, loyalty and prescription.

How did we
do it?

Shiseido was looking to significantly increase customer loyalty, with the aim that these act to a certain extent, of prescribers of the brand.

To do this, they opted to organize an ambitious loyalty program, which would keep the brand’s conversation with customers, as well as reward them for their purchases, loyalty and prescription.

Results

In just over 4 years of work, the objectives set by the brand were widely achieved, obtaining the following figures:

 

  • Achievement and management of more than 9,600 members in the Omotenashi club.
  • More than 8,000 gifts managed, through the Artyco logistics department.
  • More than 3,000 calls received from Artyco customer service.
  • More than 1,500 calls issued from our contact center

We work with the best tools and partners

+34 916 404 150

hola@artyco.com

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